Banca Transilvania joins other Romanian banks in seeking AI-powered services

Banca Transilvania, the second largest bank in Romania, has announced a partnership with Personetics, the leading provider of Cognitive Banking applications, to make AI-powered financial guidance an integrated part of the bank’s digital customer experience.

Other banks in Romania that have explored artificial intelligence solutions include Raiffeisen Bank and BCR.

The Cognitive Banking app provided by Personetics will be integrated in the new version of BT24 Internet Banking and Mobile Banking, which will be launched this year.

Powered by Personetics’ Cognitive Banking Brain, BT will offer timely and relevant insights and advice, providing guidance to help customers control and manage their finances towards their financial goals.

The bank’s retail customers, small business owners and managers will get access to relevant insights into their business accounts, optimize cashflow and simplify everyday money management tasks.

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Omer Tetik, CEO at Banca Transilvania, said: “We aim to offer a superior banking experience to our customers by employing the latest advancements in AI and machine learning. Working with personetics allows us to shorten time-to-market with pre-built content and knowledge that are embedded into the solution and can be readily applied across our retail and small business segments.”