Rouge de Roumanie. This is the slogan under which Samburesti wines will be promoted in a media campaign. The total budget reaches EUR 250,000.
Samburesti vineyard is owned by businessman Jean Valvis. Samburesti bottles three different types of wines, from main-steam Samburel de Olt, to premium assortments as Domeniile Samburesti or Private Reserve, Chateau Valvis.
Samburesti vineyard occupies some 500 hectares and it is historically attested since 1521 and it was developed by important Romanian families as Rudeanu, Danilovici or Bratianu family.
D.V.