Music Unites Us, Jameson Fosters Friendships at Electric Castle 2024

This year, Jameson brings the Irish spirit to Bonțida once again, continuing the tradition of creating memorable experiences in the heart of the festival, alongside friends. Jameson will build the perfect setting for creating memories that embodies both the brand and the Electric Castle spirit, making the festival a place of discovery, experimentation and fun with friends. With a consistent involvement in musical culture for the past 30 years, Jameson’s presence at such a festival is only natural.

Under the concept “Music Unites Us. Jameson Fosters Friendships,” festival goers at Electric Castle will be able to discover the multiple facets of the Jameson world and how friends can create unforgettable memories together in a space defined by the Irish spirit, filled with many surprises.

The central element of Jameson’s world at Electric Castle 2024 is the “Jameson Distillery on Tour,” bringing the authentic spirit of the Jameson Bow Street Distillery closer to every festival goer. They will have the opportunity to be part of the largest family, creating real connections with people who love to have fun, not take themselves too seriously, and enjoy a good glass of whiskey together.