Upcoming trends in mobile, social media, e-commerce, SaaS, cloud at Internet and Mobile World

Internet and Mobile World 2012, exhibition and series of conferences dedicated to business digital & mobile solutions in Romania, which takes place between June 19 and 21 in Bucharest, will include keynotes from 30 international speakers who will present case studies and upcoming trends in digital marketing, mobile, social media, e-commerce, software as a service, cloud, web design and development.

Among the speakers, there will be Weronika Sobolak, client partner global marketing in Facebook, who will talk in her seminar about the best ways in which a brand can create a strong connection with its consumers.

On behalf of Google, Doina Costache, mobile advertising guru, will give information on how to build innovative business strategies with the help of mobile channels while James Temple, vice president R/GA, London, will also be speaking about relations between brands and consumers, from the viewpoint of digital ecosystems, and interconnected services and experiences.

From Getty Images, Gillesz Schippers, marketing director North Europe, will develop on the opportunities of crowd-sourcing and modifications following the democratization of content.

Other keynote speakers on the changes that technological advancement has triggered in the brand- client relationship and how it can be exploited, include Yasmin Coelestine Nestlen & Chad Cribbins, associate creative directors in marketing and technology company Sapient, Angeli Beltran, managing director in Dentsu, the most important agency in Asia, and Dick Buschman, founder of Achtung agency.
Otilia Haraga

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