Danone Romania invests EUR 2 million in support program for local farmers

Newsroom 30/10/2013 | 15:53

Danone Romania together with Heifer Romania Foundation and the Danone Ecosystem investment fund has invested over EUR 2 million in a socio-economic support program for small farmers in underdeveloped areas of Romania, the company has announced.

As part of the program, 170 Holstein-Frise cows were donated to families from Zimnicea (Teleorman county), Belin (Covasna county) and Cocorastii Colt (Prahova county) and 16 mobile milking installations were purchased.

‘A Chance for your Family’ project was launched in October 2012. The purpose of the program is to encourage small farmers to deliver quality milk by helping improve the genetics of the cattle and also to encourage them to work together in order to develop sustainable businesses. Families that are part of the scheme receive a free cow each on the condition that they agree themselves to later pass on a heifer cow to others in need.

“The investments will continue in 2014 and the plan being to increase the milk quantities Danone collects,” said Danone representatives.

‘A Chance for your Family’ is a 3-year pilot project. Some 800 families will benefit from the program receiving free livestock, training and equipment.

Simona Bazavan

BR Magazine | Latest Issue

Download PDF: Business Review Magazine March (II) 2024 Issue

The March (II) 2024 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “BAT DBS Romania Hub: A Vibrant New Office For An Employee-Centric
Newsroom | 27/03/2024 | 17:32
Advertisement Advertisement
Close ×

We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

Accept & continue