Lucian Baltaru, Sameday Group: We anticipate that industrial logistics projects must integrate advanced technologies and automation to streamline processes and address market complexities

In the engaging “Industries to watch in 2024” feature of Business Review Magazine, Lucian Baltaru, CEO of Sameday Group, delves into the dynamic shifts and pivotal trends shaping the logistics sector and its crucial role in the burgeoning e-commerce landscape for the upcoming year. Baltaru shares a comprehensive overview of the sector’s adaptation to rapid technological advancements, the surge in e-commerce demand, and the strategic maneuvers necessitated by these changes. Drawing on his leadership at Sameday Group, Baltaru highlights the company’s innovative approaches to overcoming logistical challenges, enhancing efficiency, and capitalizing on opportunities presented by the digital economy’s growth.

What are the main opportunities and challenges in the area of infrastructure and logistics in 2024?

In 2024, the infrastructure and logistics sector faces a series of significant opportunities and challenges. The international perspective is particularly relevant as Romania and Bulgaria are in the process of joining the Schengen Area, which represents a major opportunity. Schengen accession would significantly streamline transportation and logistics in the region, contributing to more efficient flows and the expansion of cross-border operations. Infrastructure development and logistics consolidation can open new opportunities in international markets, facilitating exports and imports and supporting economic growth. However, Schengen accession is a complex process that may encounter political and administrative obstacles. Also, meeting strict standards may require significant adjustments in infrastructure and logistics to manage the flow of goods and people effectively. Success in this area will depend on the ability of companies and governments to navigate successfully in a changing context, adopting innovations, and adjusting to global and local developments.

How much is the logistics sector influenced by the quality of road infrastructure?

The quality of road infrastructure significantly impacts the logistics sector, affecting operational efficiency and performance. In the context of Sameday’s business model, which adapts processes to the state of infrastructure, this influence is evident. First, the quality of road infrastructure directly affects delivery times, with well-maintained and efficient roads enabling quicker and safer vehicle movement, leading to faster deliveries. To address challenges posed by the infrastructure, strategies such as scaling easybox volumes and introducing the Linehaul segment for overnight transit between logistics centers are employed to avoid daytime traffic congestion. This flexibility in adapting to road conditions enhances operational efficiency and helps mitigate the impact of infrastructure challenges. Therefore, the quality of road infrastructure is crucial for the performance and operational success in the logistics sector, impacting delivery times, operational costs, and customer experience.

Industrial logistics projects have multiplied in recent years at the expense of those intended for retail; how will the industrial part evolve in 2024?

Although there has been a decrease in projects aimed at retail, industrial logistics has emerged as a pivotal sector, propelled by the growth of e-commerce and changes in consumer purchasing behavior. In 2024, this trend is expected to continue, with significant investments in logistics infrastructure and advanced technologies to support the rising demand for industrial logistics services. The demand for industrial spaces, particularly from the e-commerce sector, is expected to sustain significant growth, with companies seeking strategic warehouses for efficient stock management and order fulfillment. There’s an increasing focus on fast deliveries, prompting investments in logistics infrastructure to ensure quick product distribution. Sameday anticipates that industrial logistics projects must integrate advanced technologies and automation to streamline processes and address market complexities.