The independent communication agency Oxygen was selected as a partner for developing and implementing the communication strategy for Vivre, the biggest online furniture, decorations and home accessories retailer in Central and Eastern Europe. The agency will offer brand and corporate PR services for the Romanian market and the other eight countries where the brand is present: Bulgaria, The Czech Republic, Croatia, Greece, Slovakia, Slovenia, Hungary.
By Romanita Oprea
“We are delighted to be part of the Vivre team, a successful Romanian brand with a regional presence. We are happy each time we add to our portfolio brands that inspire and we hope that through the projects we are building together, we can be a part of their success story as well,” said Adina Trandaf, Client Service Director, Oxygen.
“We want to build a strong and appreciated brand in all the countries where we are present and we are glad to have alongside us a trustful partner, with regional experience, that can support us in reaching these ambitious objectives,” said Iulian Veghes, VP of Marketing, Vivre Deco.
Vivre.ro represents the main e-commerce home & deco store in Romania, launched in April 2012, present in 9 countries in the CEE. It targets a market of almost 100 million Europeans, with an offer of almost 50.000 products and over 3 million orders successfully delivered.