On the occasion of the winter holidays, customers who acquire Vodafone ONE services (fixed-mobile) will receive a 12-months Netflix gift and a 2 euro discount per month for the services for 24 months. The offer is available between November 19, 2020 – January 2021.
“The winter holidays represent a moment of peace, reflection, reconnection with the loved ones, all being more necessary as we now pass through an unprecedented medical and social crisis in the recent history of mankind. Through everything we have done in these difficult months for all of us, whether it was the Together we are stronger content platform or the projects aimed to support the education through the School in a box campaign, we have considered, beyond quality telecommunications services, to offer our customers products and offers relevant to them. Now on the eve of the holidays, we bring them the most extensive offer of Live and on-demand content to enjoy, together with their dear ones, in the safety of their own home and appreciating what the winter holidays would be ideal to bring to everyone, regardless of the context in which we find ourselves: gratitude, generosity and hope for the better”, stated Mostafa El-Beltagy, Director Consumer Business Unit, Vodafone Romania.
The promo supports the complete experience of enjoying 12 month of Netflix as a gift, now also through the Netflix app available on the recently launched Vodafone TV.
The 4K STB, unique on the Romanian market, provides direct access to the Netflix entertainment service, facilitating one click access with Netflix button on the Remote Control to the most acclaimed and multi-awarded shows and movies coming from all over the World.
Launched this fall, the Vodafone TV service provides users a brand new experience of television and content that facilitates users’ access to their favorite content by integrating the largest linear TV grid on the market, with over 190 channels in 4K, HD and SD format, video on demand, as well as streaming applications into a single platform. The service comes with a modern and intuitive interface that allows simple and friendly navigation on any screen – TV, smartphone and tablet.
With Vodafone TV, users can enjoy flexibility and interactivity with the advanced features available. Catch-up/Replay, Pause/Restart features, the possibility to record their favorite shows so they can watch them later, the Search function are available for the live TV.
This Christmas offer represents the continuation of the partnership with Netflix started in 2016. Giving the increasing appetite for on demand entertainment and the successful campaigns of the past years, Vodafone TV will continue to provide easily access for users to great and unique productions like: The Queen’s Gambit, Stranger Things, The Witcher or Ratched.
The current offer is promoted through an integrated communication campaign, built around Netflix content, where the family plays the leading role. This time around, our family shows how you can reinvent your holidays with the help of Vodafone TV’s innovative experience and the most diverse content.
Besides the family authentic chemistry, you will enjoy seeing some favorite Netflix characters from (SPOILER ALERT!) Casa de Papel and from the newest family animation, Over The Moon.
In addition, we will also be airing a linear TV dedicated execution, reinforcing the Catch-up function, where actors Mirela Oprisor and Constantin Dita bring to life their Las Fierbinti characters – Aspirina and Giani. The campaign will be aired on TV, OOH, digital / social media, radio and retail, starting November 16th.