Romanian-based ddroidd launches A+++ efficiency framework to reduce businesses’ online footprint

Mihai-Alexandru Cristea 23/06/2021 | 17:21

Romanian-based digital transformation and technical specialists, ddroidd, has launched a pioneering new A+++ efficiency framework that will significantly reduce a website’s energy consumption, save money, improve reliability and responsibility for businesses.


ddroidd’s A+++ solution guarantees to reduce hosting costs within six months. The new framework can cut information reprocessing by 90% through recycling and reusing previously processed information, reducing the need for extensive resource demands.

Once a website is made live, it starts to age, in both functionality and performance capability. It is vital that business-critical applications perform seamlessly, with the adaptability and foresight to keep ahead of ever-evolving operational and market demands.

A+++ ensures that business-critical software is continually fit-for-purpose and running at its prime. Digital platforms can become over stretched if they are not designed to meet the needs of all business objectives.

Rapidly expanding customer databases, third-party API integrations and web-hooks, as well as traffic spikes from marketing campaigns can all contribute to application overload or, at worse, IT failure. ddroidd’s new A+++ framework ensures that a company’s IT architecture is prepared and fit for the future.

Catalin Stancel, CEO of ddroidd, said: “Businesses are more attuned to reducing their environmental impact through recycling waste, however, one area that is often overlooked is their online footprint. Through inefficient code and processes, it not only significantly increases their carbon footprint but also results in a poor performing website.

At ddroidd we are passionate about delivering industry-leading technology and our new A+++ framework provides a benchmark for businesses to work towards. As standard, we always test the energy consumption and efficiency of our code to ensure a website not only performs as well as it could but also minimises how much energy it needs to power it.

We are encouraging businesses to check what their online footprint is, if performance can be improved and importantly if cost savings can be made. Our strategic approach to application management, utilising the A+++ framework, guarantees to reduce hosting costs within six months.”

There are three levels of health checks available, depending on the requirements and application complexity:

  • Essential: Core inspection & action checklist
  • Comprehensive: Full analysis & detailed findings report
  • End-to-end: Full deep-dive audit, output report & roadmap


The health checks look at all aspects of applications including applications discovery, applications analysis, service analysis, code quality analysis, health check report and a checklist.

ddroidd is a digital transformation and technical specialist formed in 2020 following the acquisition of a two-year joint venture partnership with Delete agency. With Offices in Leeds, UK and Cluj-Napoca, Romania, ddroidd employs more than 75 staff, delivering projects for client and agency partners.

BR Magazine | Latest Issue

Download PDF: Business Review Magazine June II 2024 Issue

The June II 2024 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “Mihaela Bitu, ING Bank Romania: Banking makes dreams come true”. To
Mihai-Alexandru Cristea | 28/06/2024 | 12:25
Advertisement Advertisement
Close ×

We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

Accept & continue