The first information and education project about recycling symbols on food packaging attracted hundreds of students

Mihai-Alexandru Cristea 20/06/2024 | 16:38

Over 350 students from six pre-university education institutions in Bucharest participated in the first edition of the educational project “ReciCLARea e totul!”. The project, organized by Nestlé in collaboration with Green Resources Management, the National Federation of Parents (FNAP) – Edupart and the City Hall of Sector 6, also marked a first: the first discussions about flexible plastic packaging in schools.


The six schools that participated in the project, one from each sector of Bucharest, are Ion Neculce High School, High School no. 39, “Liviu Rebreanu” Secondary School, Secondary School no. 190, Secondary School no. 150 and “Tudor Vladimirescu” High School, and the information campaign through open lessons took place between May 15 and June 4, 2024.

The project “Recycling is everything!” had the objective of increasing the degree of understanding of the symbols of separate collection on packaging in the food industry, highlighting the negative impact of improper collection on the environment and explaining the process of collection and recycling of packaging waste. In addition to the workshops, the students could also participate in a poster design contest to promote the initiative, where 361 works were entered. The grand prize of this competition, a visit to the GreenGroup Recycling Factory in Buzău, was won by the 5th grade D of the “Liviu Rebreanu” Secondary School.

We are delighted to have been part of this remarkable campaign with our partners, which was a success, with active and enthusiastic participation from students in all the schools visited. Educating and informing young people about separate collection and recycling processes is essential to build habits that ensure a pollution-free future. Through this project, we wanted to provide the children with the necessary knowledge and tools to adopt a responsible behaviour towards the environment, both at home and at school”, said Alina Georgescu, general director of Green Resources Management.

The premiere of the project “Recycling is everything” refers to the discussion of flexible plastic packaging, such as polyethylene and polypropylene. These are the most common types of flexible plastic, used mostly in the food industry, because they have several special qualities that help with protection, hygiene and food safety. Polyethylene (PE-LD) is found in the plastic wrap that protects your favourite chocolate or cereal bar, pasta or instant noodles. It is also found in plastic bags, as well as in the packaging of some products, toys, etc. Polypropylene (PP) has a high degree of food safety due to its lack of toxicity and temperature resistance, being ideal for plastic bags for food, but also for dairy products, dishes that can be inserted in the microwave oven, DVD cases, etc.

Nestlé continues to help raise awareness of environmentally responsible behaviour among our consumers, but especially for the little ones. The ReCLARea project is everything! is meant to offer the community a simple and creative way to understand the meaning of the symbols found on packaging designed to be recycled from the food industry”, explains Irina Siminenco, Corporate Affairs Manager, Nestlé Romania.

Education through activities is the formula by which we succeed every time in teaching children about current issues. Aware of the environmental issues, through this project we have changed behaviours and mentalities, especially proving that recycling can be fun and generate solutions”, said Eugen Ilea, president of FNAP – Edupart Bucharest.

In all six schools participating in the project “Recycling is everything!”, as well as in the City Hall of Sector 6, a separate collection station for recyclable materials was placed. These stations have a special design created following a competition organized by the National University of Arts Bucharest, in collaboration with FNAP – Edupart.

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Mihai-Alexandru Cristea | 28/06/2024 | 12:25
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