Auchan puts EUR 1.5 mln in Iulius Mall supermarket

This is a temporary location until the supermarket chain completes construction of its own hypermarket located near the mall. Iulius Mall plans an expansion worth EUR 50 million to create underground parking spaces and a multiplex, with the Auchan Discount Market representing EUR 40 million within this expanding project.
The supermarket in the mall delivers 2,600 sqm of shopping area and sells 8,000 products.
“We chose to open the Discount Market store in order to complete the product offers delivered by the Iulius Mall,” said Gerald Puttemans, director of Discount Market.
The Auchan chain opened the first supermarket in Romania in 2006 in Bucharest following an investment of EUR 40 million. The company has planned other openings for 2007 in Targu Mures, Cluj-Napoca and Pitesti, followed by two projects set for 2008 in Constanta and Timisoara.

Magda Purice