Adrian Cristea is the new Key Account Manager of Axis Communications

Leader of the global video surveillance market, Axis Communications announces the appointment of Adrian Cristea as the new Key Account Manager for Romania. Thus, the Swedish company strengthens its presence on the local market and registers constant growth from year to year.

A graduate of the Aarhus Business Academy in Denmark, Adrian has over five years of experience in the IT field, previously working for HP and Logicom. In addition, he also acquired international entrepreneurial experience, thus having a deep understanding of the Romanian market, but also of innovation and business development strategies.

“We trust Adrian’s knowledge and experience. Its role is to continue and strengthen local partnerships. The Axis team will make every effort to increase the number of partner projects and maintain all support operations at high standards,” said Pavel Marek, CEE Sales Manager.

Adrian will support and develop the portfolio of partners and clients of Axis Communications Romania by offering sales trainings, negotiating commercial contracts and engaging in sales-oriented marketing activities, in collaboration with partners.

“I see significant opportunities to improve security in Romania by implementing Axis Communications solutions. By integrating advanced technologies in various projects, we can increase security or accelerate the automation of digital transformation. Axis equipment and solutions can contribute to increasing operational efficiency, reducing risks and strengthening security in any area of the local economy. I want to be a catalyst in the implementation of these innovations on the Romanian market and contribute to shaping a safer and smarter environment,” said Adrian Cristea, Key Account Manager at Axis Communications Romania.

Given his professional experience, Adrian also aligns with Axis’ sustainability initiatives, such as sustainable and sustained development and a relationship with partners based on transparency and trust.