Sole Luxury Boutique increases its turnover by 25 pct in first semester

Newsroom 18/07/2016 | 10:59

Sole Luxury Boutique, one of the fashion products and beauty retailers, registered a increase of the turnover by 25 percent compared with the same period of the last year, the biggest sales being generated via the virtual shop.

According to the company, the first six months of this year registered an increase of the online sales, as well as in the first three stores that the company owns locally. However, from the overall business, the most sales were generated by the online shop, with 30 percent of the overall purchases in the SOLE stores.

On average, within the 3 stores from the country, Romanian women spent around RON 320, while the biggest acquisitions in shops were in the shop from Cluj-Napoca, which represented around 50 percent of the company’s business in offline.

On the other hand, from the online stores analysis, it can be concluded that Romanian women from Bucharest, Cluj and Brasov are the most active customers of beauty products and the value of their purchases was almost RON 250, with 30 percent more than the average purchases on fashion segment at national level.

“The difference between the market average and the one obtained within our network is due mainly to the constant expansion of the products range and the brands portofolio, which allows customers find in their online shop all they need for care, make-up, styling and even on fashion and accessories segment,” says Angela Tiboc, director of Fashion&Lifestyle division of Sole.

Tiboc estimates a growth of at least 15 percent of the turnover until the end of the year, compared with 2015.

Georgiana Bendre

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