Many Romanians buy products that are on discount. Thus, 57 percent of Romanians will buy the sweets that are on discount. Also, 48 percent of Romanians would also rather buy cosmetic products that are on discount, according to the data of a GfK Romania survey.
The majority (73 percent) will do the shopping in hypermarkets while 44 percent will also go to specialized stores on shopping galleries and malls, while 39 percent buy online. However, shopping on the internet represents 8 percent of the total.
Most of the people who were interviewed (93 percent) say they make gifts to the loved ones during the Christmas holidays. At the same time, 82 percent of them also buy something for themselves while 79 percent shop for the house during this period.
In the product range category, 84 percent of the respondents said they buy sweets, more than 75 percent choose clothing and accessories while 67 percent go for cosmetic products and services. More than half of Romanians buy games or toys while 27 percent buy watches and jewelries. Nearly two thirds of Romanians also purchase IT and telecom equipment and accessories.