Panasonic opens new store in Focsani, plans new one in Cluj- Napoca

Newsroom 16/12/2010 | 13:33

Panasonic inaugurated a new concept store in Focsani, expecting the store to generate sales of approximately EUR 500,000 over the next year. The investment in the new store in Focsani totaled EUR 50,000.

After Focsani, Panasonic is looking into opening a new concept store in Cluj- Napoca.

The new Panasonic stores aims to increase the interaction between consumers and the company’s products and to familiarize them with the newest technologies, especially 3D technology.

“We strongly believe the new series of stores will draw consumers closer to Panasonic brand. This is why we chose to implement a concept that offers them higher and direct interaction with our last generation products, such as 3D TV sets or the new 3D camera for amateurs,” said Alexandru Mina, advertising&PR manager Panasonic Romania.

This is the second concept store that the company has opened following a concept store opened in Unirea Shopping Center in Bucharest. These new concept stores have a design inspired from Japanese culture.