Twenty years after entering the Romanian market, Medsana Bucharest Medical center invests EUR 15 million this year in a greenfield center in northern Bucharest that will be finished in two years and will open the fifth center in Romania, a medical imagistics center following an investment of EUR 3 million.
Moreover, Medsana is developing a Greek-Romanian medical tourism collaboration, via Athens Medical Group (AMG), the Medsana’s mother company, through the Health passport.
For Romanian tourists in Greece, AMG and Medsana provide a benefit card, which offers integrated services in Hospitals in Athens and Thessaloniki. Health Passport covers both emergency cases and scheduled visits or treatments in AMG hospitals.
Moreover, AMG will collaborate with Center of General Services and Liver Transplantation, I.C. Fundeni in the area of oncology and minimal invasive surgery- robotic surgery, concerning future joint academic initiatives.
Besides the two investments from this year, Vassilis Chaniotis, general manager of Medsana Bucharest Medical Center, said he plans to open the sixth center in Bucharest.
Nikolas Moschos, business development director, AMG said: “Our objective is to establish a business collaboration in medical areas where Romania excels, between state authorities in Romania and AMG, so as to support Romania’s effort to become a center of Medical Tourism itself. At the same time, we want to offer medical services to all Romanian patients who are currently traveling abroad to seek treatment, due to the lack of equipment or for other reasons.”
“I would like to welcome the collaboration with AMG and I.C. Fundeni in the areas of oncology and minimal surgery- robotic surgery. I would also like to thank AMG for its willingness to work together in this strategic, academic initiative,” said professor Irinel Popescu, director of Center of General Services and Liver Transplantation I.C. Fundeni.
According to Chaniotis, Medsana’s turnover increased this year by 20 percent due to in vitro fertilization services, and he expects it to reach EUR 5.2 million, compared with EUR 4.5 million in 2016. The profit for this year is expected to be EUR 600,000.
Medsana has four clinics in Romania, three in Bucharest and one in Ploiesti.