Geometry Global Europe, Middle East and Africa (EMEA) announced the appointment of its new chief digital officer (CDO), Luise Hubbe. She has previously worked for search giant Google. Luise will be based in Berlin and will report to EMEA CEO, Pietro Leone.
Hubbe will be responsible for developing and growing digital products and for knowledge transfer within EMEA to drive efficient and effective results for clients.
“Digital is at the heart of today’s business and will unrecognizably shape the world over the next few years. I am thrilled that Luise has decided to join us from tech giant Google to lead our digital charge,” said Pietro Leone, EMEA CEO.
Prior to joining Google as Creative Strategy Lead and Global Partner Lead for Pfizer, Hubbe held strategy roles at sister WPP agency AKQA, Scholz & Friends Strategy Group and DDB. Hubbe has worked for clients such as Volkswagen, Audi, Opel Vauxhall, IKEA, Tchibo, Ferrero and Vodafone.