Intersnack buys the Nutline brand from rival Alka Grup

German Intersnack bought the Nutline brand from Alka Grup, according to Ziarul Financiar following a transaction estimated at more than EUR 10 million.
The brand was created by Israeli businessman Amir Krenzia, owner of Alka Grup, the company which has a market share of  more than 50 percent of the local roasted seeds market.
Locally, Intersnack is one of the top players on the fried chips market with the Chio brand.
Simona Bazavan