IKEA Romania’s revenues growth by 14 pct in financial year 2017

Georgiana Bendre 23/11/2017 | 16:49

IKEA Romania’s revenues increased by 14 percent in financial year 2017 ( September 1, 2016- August 31, 2017) and sales reached RON 586.59 million, without VAT.  During this time, over 3.3 million people visited IKEA store in Romania and over 7.5 million sole visitors accessed the site www.IKEA.ro.

“We are proud of the excellent growth in Romania, which led us to the fifth place in top countries with the fastest growth in IKEA world this financial year. Our success is based on our unique democratic design and the online accessibility growth in all the country. We trust in the future. This year we made an important step in the opening of the second store IKEA in Bucharest and we increased the storage capacity by 30 percent aiming to improve the availability of products for online orders, ” said Stefan Vanoverbeke, Country Retail Manager IKEA SEE.

3.32 million people visited the store and the number of IKEA products that reached Romanians increased considerably this year. Out of the 18.3 million sold products, 23 percent were furniture products and 77 percent decorations and accessories.

127,262 online orders reached the Romanians’ houses, most of them in Bucharest, Cluj, Timis, Iasi and Constanta. The online orders service had an year-on-year increase by 35.1 percent.

In 2017, IKEA store in Bucharest had 670 employees overall an year-on-year increase by 15 percent.

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