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“The operational restructuring is now finished and in the third quarter we accelerated the projects to increase sales in order to rapidly regain the market share we lost, and the 22 percent growth of retail sales are a confirmation of this fact,” says Adrian Olteanu, president of Flamingo International. “Even though we are swimming against the current, the restructuring of the company has already started to yield results. The costs, reduced by over 40 percent, have been positioned at a sustainable level, calculated even for the minimum level of sales of only EUR 2,000/sqm,” says Olteanu. In the third quarter, Flamingo continued to adjust its sales area so that its net sales surface reached 44,100 sqm. The company has a retail chain of 83 units. Some of the Flamingo Computers stores were transformed into Flanco units to expand the range of the products on offer. The retailer has opened two new stores and started negotiations for three new locations in areas with intense commercial traffic.
Otilia Haraga