Businessman Dinu Patriciu said he started the Mic.ro retail network with the final aim to sell it. As a timeframe, Patriciu said, quoted by Mediafax, that when the network reaches sales of EUR 2 billion, which might happen in 2 years, he is prepared to sell it.
The network now comprises 150 Mic.ro stores and 40 miniMax Discount supermarkets, having daily sales of approximately RON 1.2 million. On average, the daily sales of a Mic.ro stores are around the sum of EUR 730.
“In April there were no Mic.ro stores. Now there are 150, and at the end of the year there will be 500, and next year there will be 1,000,” said Patriciu at the launch of Mic.ro mobile stores. By the end of 2011, the network is expected to reach 2,000 outlets.
Patriciu also said that the miniMax Discount stores will change their name in Mac.ro.
In August, Patriciu acquired the miniMax Discount network through Mercadia Holland. The Mercadia Holland BV group has the major share packages of Mic.ro Retail, Bet Cafe Arena and iLearn. Mic.ro Retail started its activity on the local market in April, when it launched a network of proximity outlets.
Otilia Haraga