The commercial park specialized in household items and food products, Doraly Expo Market, invests EUR 3 million in a commercial pavilion of 4,200 sqm.
The pavilion X3 is the third pavilion that Doraly builds in the last 18 months, being part of the repositioning strategy of the commercial park regarding the cash&carry commerce and retail. Thus, the lettable area reaching 84,000 sqm.
Until 2020 are estimated overall investments of approximately EUR 12 million in order to expand the commercial surface by other 12,000 sqm, the modernization of existent pavilions and the development of some alternative selling channels.
“After the launch, the cash&carry format of X3, entirely for the range food& beverage, will become without any doubt, a reference point for our retail and wholesale clients. The expansion and modernization plan of spaces that has an increasing year-on-year number of visitors, by 10 percent in the first nine months of this year. Currently, Doraly attracts more individuals, besides the traditional wholesale traffic and the expanded range of households items and food,” said Alexandru Rusu, CEO Doraly.
Doraly Expo Market will own, after the finalization of X3, 31 modern pavilions, with a total lettable area of over 84,000 sqm, with over 850 commercial spaces. Currently, it hosts 550 producers, importers and distributors that sell non-food products.