Avicarvil invests EUR 5 million in opening private retail network

Newsroom 08/03/2012 | 13:43

Local meat producer Avicarvil opened its first private store last week under the La Provincia brand in Babeni, Valcea county. The company’s owner, Iustin Paraschiv, plans to invest approximately EUR 5 million in opening 100 such stores but did not say what the deadline for reaching this number is. He added however, that the company considers expanding its store network through franchising.

The outlets are positioned as proximity stores, having a sales area of no more than 150 sqm. The stores are supplied with poultry, pork, mutton, beef and other meat products produced by Paraschiv’s companies.

Avircarvil was founded in 2008 after Paraschiv bought Oltchim’s Agro Division. The businessman owns other companies like Ana si Cornel, Carmistin, Ladrisi Grup and Pajo Holding.  He explained that the expansion into retail comes as a natural step after his business now integrates agriculture, animal raising, fodder production, abbatoir and meat processing activities.

Simona Bazavan

BR Magazine | Latest Issue

Download PDF or read online: November 2022 Issue | Business Review Magazine

The November 2022 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “Samsung Remains Top Consumer Tech Provider on Romanian Market.” Read
Newsroom | 29/11/2022 | 10:17

    You will receive a download link for the latest issue of Business Review Magazine in PDF format, based on the completion of the form below.

    I agree with the Privacy policy of business-review.eu
    I agree with the storage and handling of my data by business-review.eu
    Advertisement Advertisement
    Close ×

    We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

    Accept & continue