Ibis Romania reports 61 pct occupancy rate for first 3 quarters

Newsroom 15/10/2013 | 15:05

The four Ibis hotels in Romania have reported some 126,000 accommodation nights for the first three quarters of 2013, meaning an occupancy rate of 61 percent. This was up by 10 percent compared to the same period last year, said company representatives.

The hotels have also hosted some 2,139 conferences and events for the same period which is up by 15 percent y-o-y.

“For the rest of 2013 we estimate that we will consolidate these results both in terms of accommodation and on the events segment,” said Ioan David, general director of the local Ibis hotel chain.

Ibis Romania operates four three-star hotels in Romania which combine 760 rooms and 24 conference halls. Two of the four hotels are located in Bucharest, Ibis Gara de Nord (opened in 2001) and Ibis Parliament (2005), and the other two are in Constanta (2005) and Sibiu (2009). The hotels are run in partnership under a form of management contract with Continental Hotels which actually owns the properties.

Ibis Romania reported a turnover of about RON 37 million (approximately EUR 8.3 million) for 2012, up 5 percent y-o-y, David told BR in an interview earlier this year. This year’s target is to grow by 6 percent.

Ibis Romania is part of the Accor group which is also present locally with the Novotel brand (one hotel in Bucharest) and Pullman (one hotel in Bucharest). Luc Gesvret, senior vice president of operations at Accor, told BR in November 2012 that the company was planning to bring a new hotel brand in Romania and that in the next five to ten years it will at least double the number of hotels it manages locally.

Simona Bazavan