A modern bank is a fast-service bank, according to 76 percent of customers

Aurel Dragan 29/11/2018 | 13:26

Eleven (11) percent of Romanians would switch to another bank to benefit from instant pay service, according to a new study by iSense Solutions, dedicated to the Romanians’ perception of modern banks and the services provided by them in November this year, online in the urban environment, attended by 604 people over the age of 18. The data was presented exclusively at the Banking 4.0 conference, organized by No Cash Events.

Rapidity is one of the strong features associated with modern banks: 76 percent of Romanians say that a modern bank is a fast-service bank that helps them not to waste their time. In this context, the possibility of making contactless payments with the card is highly appreciated by the Romanians, 80 percent of them claiming that this feature makes their lives easier. 62 percent also consider using artificial intelligence to help solve problems more quickly.

In terms of technology and innovation, 2 out of 10 Romanians would move to another bank to benefit from technology and innovation. Among the technologies associated with a modern bank are: mobile banking application, contactless payment, the ability to contract online services, the ability to change their card security settings, the possibility of online exchange, self-banking, saving in-app payments, virtual cards.

“The study showed us that Romanians want to be able to carry out several operations with the mobile banking application. Among the options they would like to have in the mobile app of the bank are: to be able to pay taxes and fees (61 percent), rovigneta (45 percent), utilities (42 percent), RCA (39 percent), parking fee (35 percent), life insurance (27 percent), open a deposit (24 percent) and access a loan (22 percent),” says Traian Nastase, managing partner, iSense Solutions.

Although only 30 percent of Romanians have heard about biometric cards, they say they would like to use them: 7 out of 10 Romanians said they would use a biometric card (after being exposed to a product description) if would be available, and 11 percent of them would change the bank they work with for accessing a biometric card.

Almost three-quarters of the Romanians (73 percent) believe that using a biometric card would make their lives easier. The biometric card is an attractive option for Romanians because it can be used exclusively with the person’s footprint (71 percent), because it provides security for the bank account in case of loss of the card (70 percent) and due to the low risk of fraud (64 percent).

The study was conducted online by iSense Solutions on a sample of 604 urban respondents. The data is representative for people aged over 18 from urban areas in Romania. Error rate +/- 3.99 percent, at a confidence level of 95 percent.

BR Magazine | Latest Issue

Download PDF or read online: December 2022 Issue | Business Review Magazine

The December 2022 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “Xclusiverse: Going Beyond the Traditional Ways of Doing Business.”
Aurel Dragan | 19/12/2022 | 18:45

    You will receive a download link for the latest issue of Business Review Magazine in PDF format, based on the completion of the form below.

    I agree with the Privacy policy of business-review.eu
    I agree with the storage and handling of my data by business-review.eu
    Advertisement Advertisement
    Close ×

    We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

    Accept & continue