The RomaniaActive Health & Fitness Business SUMMIT brings to Bucharest top leaders of the private sector, guests of Government, topical issues and growth opportunities

If EU countries solved the problem of physical inactivity, they would save almost 8 billion euros a year. 30 minutes of physical exercise, five days a week, would prevent 11.5 million new cases of non-communicable diseases by the year 2050 and save 8 billion euros, in the European Union alone. Unfortunately , Romania is one of the worst cases of sedentary behaviour in Europe: more than 6 out of 10 Romanians declare that they never exercise. (Eurobarometer 525).

The ROMANIA ACTIVE HEALTH & FITNESS BUSINESS Summit is preparing, this year, for an exceptional edition, dedicated to the development and shaping of the future of the health, physical activity and fitness industry in Romania. With over 440 participants joining, it will be a dynamic Summit covering experts’ panels with debates and topics for the Industry to learn, network and grow. Being the only Industry that is forced from 5% VAT to 19%, the need for an active dialogue with the authorities will also be a hot topic at the event.

“Romania needs more exercise education! It is proven that exercise is medicine and that it helps prevent and treat the most common chronic diseases in the world, diabetes, heart disease and obesity! What will be the cost implication of having a sedentary lifestyle increase in Romania? Romania’s ranking near the Top of the most sedentary countries list must be a wake-up call for the nation. Sedentary behavior is a leading risk factor for numerous health issues and increased cost implications.

This startling statistic not only impacts the health and well-being of the Romanian population but also places a substantial financial burden on public health spending in the country. The estimated healthcare costs related to sedentary behaviour in Romania stand at a staggering 119 million euros annually! These costs cover treatments for conditions directly caused or exacerbated by physical inactivity, as well as the indirect costs of lost productivity and absenteeism from work.

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It is a necessity and a priority to keep investing in physical activity services accessible to Romanians. So far, regulations regarding healthcare reform in Romania have prioritized the importance of disease prevention and improving the quality of life for citizens. It is essential for decision-makers to recognize these long-term benefits and prioritize initiatives that encourage physical activity.

Health is not only an individual goal, but also an engine for economic development. By promoting a physical active lifestyle and by strengthening the physical activity, health & fitness industry, we contribute to building a healthier and more prosperous future for the whole society!

This year, RomaniaActive Health & Fitness Business Summit marks a new stage in our collective evolution towards a healthier and more active lifestyle. The health & fitness industry needs to become more united and stronger, because sport is an investment in health as it is in the economic prosperity of the Romanian society as a whole!

We are proud to bring together at our Summit key players from the private sector, health leaders, representatives of the Romanian health & fitness industry, the Government  and also EuropeActive guests to our summit. Together, we will discuss exercise and sports education as a key aspect of the economic prosperity of the Romanian society”, said Kent Orrgren, President of RomaniaActive and CEO of World Class Romania Health & Fitness Network.

The event, scheduled for November 16 at the Nord Events Center in Bucharest and moderated by the well-known sports journalist Costin Deșliu, will bring together industry leaders, government representatives, entrepreneurs, professionals from the public and private sector and international guests, to discuss and develop strategies intended to transform the industry and bring a strong positive impact on the entire Romanian economy.

Panel discussions will bring to the fore trends, innovations and strategies that can successfully support in shaping the future of the fitness industry. The opening speeches will be given by the Vice-President of EuropeActive, Jana HAVRDOVA, the CEO of EuropeActive, Andreas PAULSEN and the President of RomaniaActive, Kent ORRGREN.

Together with the founder of Regina Maria and Enayati Medical City, Wargha ENAYATI, the debates will tackle the most innovative ways in which the health & fitness industry can revolutionize the health system in Romania.

Next, the top effective growth strategies and investment opportunities in the industry will be discussed with Omer Tetik (CEO Banca Transilvania), Chintan Saruna (CEO Vectr Holdings, owner of World Class Romania), Sotiris Chatzidakis (CEO of CEO Club Romania) and Andrei Gemeneanu (Managing Partner Morphosis Capital and owner of Stayfit).

Representatives of some of the most important companies in the health & fitness industry will bring the latest information on growing businesses long-term and the panel dedicated to local fitness entrepreneurs will provide a practical guide to success. Educational leaders in the field (Les Mills, MoveOn, Fitness Scandinavia, StayFit Academy, Lotus Sports) and top suppliers including Matrix, Technogym and UpFit will also be present to share their success stories.

For one day, on November 16, the RomaniaActive Health & Fitness Business Summit will become the epicenter of transformation, where the future directions of the industry will be outlined and successful collaborations and partnerships will be initiated. Registration for the event is open on the official page of the RomaniaActive employers’ association. LINK information, agenda and registration: https://romaniaactive.ro/2023-health-and-fitness-business-summit/.