Tariceanu himself is the owner of a Harley-Davidson motorcycle.
According to company officials, Harley will offer its complete motorcycle portfolio in Bucharest as well as all the brand's accessories. The showroom will offer specialized services and after-sale assistance.
Expansion plans include the opening of a new showroom in 2008.
“We will develop special programs here for Harley-Davidson owners. These will include international associations and the forming of a Harley community in Romania,” said Bogdan Bucurescu, general manager of Harley-Davidson Bucharest. According to him, the company plans to sell 1,000 motorcycles by 2012.