Shared vision leads to shared personal responsibility for the organization’s result

Newsroom 25/10/2013 | 13:34

Coaching guru Hendre Coetzee says the shared vision of an organization implies something more meaningful, compared to the common vision, including the agreement of direction and an assumption of personal responsibility.

Hendre suggests the sharing implies all parties have chosen to engage the vision in one way on another from a place of commitment versus the mere acknowledgment of the beneficial potential that the vision may imply.

He notes that many CEOs communicate the final version of the organizational vision in multiple ways, including company brochures, press releases and multi-level management meetings, but fail to invite their people to participate.

“In fact great leaders take the time to understand the existing narrative amongst the employees and develop a clear mandate from the midst of that narrative toward a powerful committed future scenario,” explains Hendre, who is global executive coach and founder of the Center for Advanced Coaching.

“Every time the leader communicates the vision they have an opportunity to move beyond informing people to actually inviting them to participation and engagement.”

He added that most executives communicate their decision, while failing to disclose the narrative that led them to the conclusions they have made.

“To the CEO it seems obvious and inevitable to have reached the decisions but to their audience it may seem that they have made unreasonable leaps toward the final communicated version of the vision,” says Hendre.

Hendre Coetzee is key note speaker during the CEO Clubs Romania Forum&Workshop that is organized on October 28 – 29 at Radisson Blu Hotel. The two-day event will revolve around King and KingMakers, a new program launched by Hendre, which invites executives to explore their leadership style and life/career stage, and in the same time produce meaningful and purposeful outcomes.

Hendre has worked for over 20 years in the corporate domain, advising boards, executive management and sales teams in over 50 countries. Some of its clients include API, Disney, FedEx or ESPN.

Ovidiu Posirca

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