Flanco invested EUR 2.5mln into its retail network in 2012

Newsroom 09/04/2013 | 15:10

IT&C retailer Flanco posted a turnover of EUR 137 million in 2012, up by 25 percent compared to the previous year, due to investments in the store network, the development of the team and product portfolio.

The company’s market share reached 13 percent last year.

Flanco invested over EUR 2.5 million in the network of stores- in modernizing, revamping and expanding existing spaces as well as opening new stores in cities such as Iasi, Sibiu, Cluj, Oradea, Ploiesti, Deva, Targoviste or Bucharest.

Currently, Flanco has a network of 78 stores which span on a total surface of over 44,500 square meters. The retailer boosted its total sale surface by 10 percent in 2012, compared to 2011.

Currently, Flanco has 900 employees.

Meanwhile, the electro IT market in Romania has grown by 5 percent compared to 2011, due to sales of IT products such as laptops, notebooks and tablets (which grew by 7 percent compared to 2011) and mobile phones (which saw a 15 percent growth compared to the previous year).

The electronic products segment which includes TV, audio systems and photo and video cameras, saw a 5 percent growth. The segment of large and small home appliances maintained at the same level as in 2011.

In Western Europe, the market saw only 0.2 percent growth.

Romanians invest on average only EUR 70 yearly into electro-IT products, compared to Germany where this figure totals EUR 600 per year per capita or Greece, where the annual electronics consumption is worth EUR 160 per year per capita.