Andrei Cohn becomes managing director of CohnandJansen JWT

Newsroom 01/04/2014 | 09:40

Beginning with April, Andrei Cohn will be the managing director of CohnandJansen JWT, taking over the attributions of Alina Tudose, while also keeping his position of creative director.

He will be leading the creation department with Alex Negoescu, deputy creative director.

Cohn has over 17 years of experience in managing the relation with multinational and local clients in fields such as FMCG, financial services, media, retail and telecom.

He started his career at Scala JWT after which he moved to D’Arcy as art director. He subsequently returned to Scala JWT as creation director and in 2002 he founded his own agency. In 2010, CohnandJansen got affiliated to the JWT network via a merger with Scala JWT.

Alina Tudose started her career in communication 12 years ago at Brandient after which she worked as strategic planner at McCann Erickson for customers such as Coca-Cola,Connex and Vodafone.

She continued at Vodafone where she drew up the brand strategy. Starting February 2007, she has been head of strategy at Cohn & Jansen, being in charge with developing platforms for GarantiBank, Alka, Cosmote, Mega Image, Kraft, Vodafone. Starting 2009, she became managing director of the agency.

Read an interview with Alina Tudose here.