Agricola invests EUR 700.000 in new image campaign

Newsroom 18/03/2015 | 13:33

Agricola Group started on Wednesday a new image campaign, which consists of three TV commercials, online, social media, PR and on the shelf campaigns in Key Accounts with a EUR 700,000 budget.

According to a press release, the “Mese de poveste” (Fairy tale meals) campaign will be unrolled throughout the year and targets the Agricola product categories: poultry (Agricola International SA), dried raw salami (Salbac SA) and ready-meal products (Europrod SA).

The campaign is being developed together with WOPA (creation), COGEP (media), Advanced Ideas (digital) and Rogalski Damaschin PR (PR and social media) agencies.

Agricola Group registered last year a total turnover of about RON 617 million (EUR 138.5 million), 4 percent higher than the one recorded the previous year.


BR Magazine | Latest Issue

Download PDF: Business Review Magazine November 2023 Issue

The November 2023 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “Mastercard On a Mission to Build an Inclusive Digital Economy”. To
Newsroom | 27/11/2023 | 17:41
Advertisement Advertisement
Close ×

We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

Accept & continue