Glovo celebrates its 5th anniversary in Romania: Over 66 million orders delivered to 75 cities

Glovo, the multi-category platform offering access to a wide variety of products, is celebrating its 5th anniversary on the Romanian market and presents data on the company’s evolution on the local market. For the current year, the company announces the continuation of its plan to consolidate local operations.

How the company developed between 2018 and 2023

The first five years of the Glovo app in Romania have meant a very strong focus on achieving the goal of local expansion and consolidation, so that now the Glovo service is available in 75 cities in Romania, and among the most active cities where the platform operates are Bucharest, Cluj-Napoca, Timisoara, Iasi and Constanta. The number of Glovo partners has continued to grow, and currently comprises over 12,000 active partner locations in various product categories, with a significant percentage of them being small and medium-sized enterprises (SMEs), for whom Glovo has become a trusted digital ally in their development.

Since Glovo’s launch on the Romanian market, users have placed over 66 million orders and enjoyed over 275 million products delivered, and a user from Cluj-Napoca has placed no less than 3328 orders in the last 5 years. This means that this user has placed, on average, about 2 orders per day for 5 years, and the most expensive order recorded on Glovo goes to a user who ordered supermarket products worth about 12,000 euros.

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The company’s partner fleet currently has over 6,500 active couriers delivering via the platform. The record for the most orders delivered goes to a courier who has fulfilled almost 34,000 orders over the past 5 years.

What are the company’s plans?

According to company representatives, Glovo will continue the plan to consolidate its operations locally, both in terms of cities where the platform is present and in adding new partners to the app to offer as wide a variety of products as possible.

“Five years of Glovo is a milestone for us, so the first thing we want to do is thank those who have helped us get here: users, partners, couriers, the local team, the global team, and the list goes on. Now Glovo Romania is second in the entire network in terms of order volume, and this is thanks to our talented teams. To be present in over 75 cities in Romania and to have over 12,000 active partner locations in the first five years is without a doubt a great achievement. We have grown thanks to those who have trusted us and who have turned to Glovo whenever they needed us, no matter what their need,” said Alexandra Dinovici, General Manager Glovo Romania.

Last but not least, the company’s plans to grow also include the local team, which currently numbers approx. 200 permanent employees. At the same time, Romania is a regional hub – it is the largest market in the region and the second largest in Glovo’s network of 25 countries. In this context, the Bucharest office is also home to regional teams that, together with local teams, ensure the continuation of Glovo’s operations in Romania, the Republic of Moldova, Serbia, Croatia, Montenegro, Slovenia, Bosnia and Herzegovina and Bulgaria.