Farul Constanța, launched for the first time in Auchan hypermarkets

Starting this week, dozens of official products from the football club FC Farul Constanța, the current champion of Romania, are available in Auchan Vivo and City hypermarkets in Constanța, in dedicated areas within the stores. Additionally, visitors to Auchan Vivo will have the surprise of seeing the original Romanian championship trophy won by Farul this year on display. The trophy, measuring 58 cm in height and weighing 5.2 kg, is made of a specific monetary alloy and silver-plated.

Starting from July 9, supporters of the Constanța team, as well as tourists visiting the seaside, will find a wide range of official souvenirs of Farul Constanța in the fan shops of Auchan Constanța. The range includes items such as jerseys from the team’s official kit, as well as new models, scarves, caps, as well as agendas, mugs, beer mugs, bracelets, keychains, travel pillows, decorative pillows, banners, and even a model of a baby onesie. Moreover, from July 9 to 31, MyCLUB Auchan members will receive a 10% cashback bonus on their loyalty card for purchasing Farul products.

“We are delighted that Auchan has trusted our project, the Hagi Academy, and Farul Club. I don’t know if it’s a coincidence or not, but our performances have started to improve since we began being supplied by Auchan: we finished in 7th place in the first year, then 5th place, and this year we became champions. This fan shop represents a new step towards getting closer to our supporters, whom we want in as large numbers as possible, and we look forward to them discovering the products,” said Gheorghe Popescu, president of Farul Constanța.

The inauguration of the fan shop in Auchan Vivo took place on Sunday, July 9, 2023, during an event attended by representatives of Farul Constanța, including Gheorghe Popescu, president of Farul, Tiberiu Curt, vice president of Farul, Ionuț Larie, team captain, Costin Mega, Marketing Director at Farul, along with representatives of Auchan – Mădălina Ene, zone director of Constanța, and Tiberiu Dănețiu, marketing director of Auchan Romania.

Read more about

The third public educational unit modernized through the România Eficientă program, supported by OMV Petrom

read more

“For 3 years, we have joyfully supported the Hagi Academy, providing the necessary food for the young athletes on their journey to becoming high-performance football players of Romania. We greatly appreciate this important project and we are honored to contribute to this valuable construction. The creation of the Farul FanShop in our stores in Constanța is a natural step in our long-term partnership and perfectly aligns with Auchan’s ongoing commitment to be involved in the life of local communities. We congratulate Farul once again for becoming the champions of Romania in football this year, and together with our colleagues from Auchan Constanța, we thank them for bringing the original trophy for display in our Auchan Vivo store, to the delight of everyone who steps through our doors, whether they are residents of Constanța or tourists visiting the Black Sea,” declared Tiberiu Dănețiu, Marketing Director of Auchan Romania.

In addition to launching products featuring Farul’s branding, supporters of the team, and others as well, will be able to admire and photograph the championship trophy won by Farul Constanța this year, within the premises of Auchan Vivo Constanța, for a week until Sunday, July 16.