Mastercard rolls out CEE campaign with World Food Program

Newsroom 15/09/2016 | 12:45

Between September 1 and October 1, Mastercard will donate over 3.5 million meals to the children in Rwanda as part of an international campaign in partnership with the World Food Program and the Auchan retailer. At a local level, Mastercard supports the children’s education, through its partnership with the organization SOS Satele Copiilor Romania.

A simple gesture can make the difference for millions of children that don’t have lunch at school. The initiative is part of a new campaign Priceless Causes developed by Mastercard in several countries in the CEE, in order to support the World Food Program that offers innovative solutions for the fight against hunger among the pupils. It’s the second year in which Mastercard involves such a large number of countries.

“In the time when all eyes are oriented towards the generations of pupils that are getting ready for their first year of school and the commercial centers are full of parents that choose books, uniforms and schoolbags, we are glad to be able to help the children that couldn’t enjoy this effervescence or, even worse, may never see the inside of a school,” said Diana Tanase, marketing manager for Romania at Mastercard.

Romanita Oprea 

BR Magazine | Latest Issue

Download PDF or read online: December 2022 Issue | Business Review Magazine

The December 2022 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “Xclusiverse: Going Beyond the Traditional Ways of Doing Business.”
Newsroom | 19/12/2022 | 18:45

    You will receive a download link for the latest issue of Business Review Magazine in PDF format, based on the completion of the form below.

    I agree with the Privacy policy of business-review.eu
    I agree with the storage and handling of my data by business-review.eu
    Advertisement Advertisement
    Close ×

    We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

    Accept & continue