6 Tips for Students on How to Make the First Business Pitch

Constantin Macri 16/03/2021 | 17:06

A business pitch is most often given as a formal verbal presentation. In some cases, it can be done in the form of a letter, email, and even an informal conversation.


A pitch is typically needed when the author of the business idea lacks certain resources for its implementation. Typically, by “resources” entrepreneurs most often mean money. Therefore, this presentation is often meant to drive investors. Apart from this, a pitch may be necessary to find partners and sell the product or service.

As you can see, it may have multiple purposes. Eventually, it all gets down to ensuring the success of your enterprise.

Crafting a Killer Business Pitch in 5 Steps

If you already have a very clear idea of what a business pitch is and have even done a few in the past, chances are that you know what you are doing pretty well. But if you are a student looking to start your first business, you may not yet have a full understanding of which way you are going. If that’s the case, you’ve come to the right place!

Planning out a startup while still being in college can be tough. Presenting your ideas to investors is even more challenging. In this article, we will give you actionable steps and tips that will help you deliver a decent business pitch. However, you can always explore an alternative to college such as vocational education and trade schools while planning your future business.

Let’s start with the steps you’ll need to take.

1. Identify Your Purpose

Although the general preparation process will be the same, it is vital to know your direction to reach the goal. Therefore, the first step to success is to identify your purpose and keep it in mind through every subsequent step.

2. Free Up Your Time

Chances are that studies take up almost all of your time, we get that. Yet, we have to tell you that it is impossible to create a perfect pitch that investors can’t turn down overnight. It will take diligence, dedication, and 100% commitment to ensure success. That’s why you should think about possible ways to free several hours a day in advance.

For students, homework occupies a considerable part of their daily activities. With this in mind, you could use a helping hand of essay service and delegate your papers to professionals. This way, you can get plenty of free time without giving up on your studies.

3. Write a Script

Improvisation may be a handy skill. But, when it comes to running a business, it always takes accuracy and planning. By saying this, we mean you should not try to improvise during your presentation. In most cases, this will lead to failure.

Instead, you should prepare a very detailed and clear script. If you are not sure whether you can cope with such a task, it may be a good idea to opt for the aid of ca.essaywritingservice and order a professionally-written business plan tailored to your ideas. Otherwise, spare no effort to craft the backbone of your business pitch.

4. Practice

This one doesn’t need to be explained. Once you have your script, you have to practice your pitch like it’s your job, so that you are 100% ready when the day X comes.

5. Prepare for Answering Questions

If your pitch gets investors interested, they will most likely ask tons of questions at the end of your presentation, and it is important that you don’t lose your face at this stage. The good news is that most of the questions can be easily predicted. Thus, you can anticipate them and prepare constructive, persuasive answers ahead of time.

Top 6 Tips for Students

Now, when you know about the basic steps that can take you from point A to point B, you may be wondering if there is any expert advice to simplify the process and ensure the best results. Luckily, we’ve got something to offer you.

Here is a list of the most effective tips that will help you succeed.

Keep It Short 

Ideally, your presentation should fit into 10 minutes unless you were given specific timing. But even in this case, it is preferable to get it done faster than expected. This way, you will save both your and investors’ time and highlight your professionalism.

Tell a Story 

In your presentation, you are expected to share lots of facts and statistical data. Yet, it doesn’t mean that it should be boring. Experts recommend turning a pitch into a story to grab the investors’ attention and make it unforgettable.

Go Right to the Point 

If you want it to be great, your pitch should be very focused. This way, you will show respect for the investors’ time. The more specific you are, the more chances you’ll have to succeed.

Explain What You Do

This is probably one of the most vital tips: you need to make sure that investors understand what you do. Therefore, be sure to provide clear answers to the following questions.

  • What product or service do you offer?
  • What makes your idea unique?
  • Who is your target audience?
  • How do you intend to acquire clients?
  • What is your revenue model?

Show Your Enthusiasm 

The most fortunate entrepreneurs have one thing in common – wild enthusiasm for their product. They genuinely believe in its success. And such powerful energy surrounding their entrepreneurship makes others believe in it too. So, if you can be enthusiastic during your presentation, it will only enhance the effect.

Dress to Impress 

Finally, our last tip has nothing much to do with making your first business pitch, but it is no less important. Whether you like it or not, you will be judged by the way you look anyway, so it is a good idea to plan your outfit in advance or maybe even buy a new suit.

Wrapping Up

These tips are collected from established entrepreneurs who know exactly how to deliver a killer pitch. Use them to your benefit, and you will succeed!

BR Magazine | Latest Issue

Download PDF: Business Review Magazine December (II) 2023 Issue

The December (II) 2023 issue of Business Review Magazine is now available in digital format, featuring the main cover story titled “A Visionary Leader Entrusted With Consolidating CPI's Portfolio
Constantin Macri | 21/12/2023 | 14:13
Advertisement Advertisement
Close ×

We use cookies for keeping our website reliable and secure, personalising content and ads, providing social media features and to analyse how our website is used.

Accept & continue