Beatrice Dumitrascu (One United Properties): A bold player on the Romanian real estate market

Best known as high-end brand ONE, which has been synonymous with high quality, great design, community, sustainability, and highly desirable locations, One United Properties had a record-breaking 2022. CEO Beatrice Dumitrascu talked to Business Review about the company’s most recent achievements on the Romanian market.

By Anda Sebesi

“One United Properties has had a great evolution over the years, and 2022 was probably its best year so far,” said Beatrice Dumitrascu, the company’s CEO, at the top of her interview with Business Review. One United Properties is the leading green investor and developer of residential, mixed-use, and commercial real estate in Bucharest, as well as an innovative company dedicated to accelerating the adoption of the best construction practices for energy-efficient, sustainable, and healthy buildings. All the company’s buildings have superior certifications for sustainability, energy efficiency, and wellness, and the developer’s efforts have been acknowledged through the numerous awards they’ve received from specialised organisations.

Apart from the excellent financial results, 2022 also brought a series of productive challenges for the company, which were successfully addressed. “We have shifted from solely being a developer to also being an investor in real estate, and we have expanded the high-end ONE brand into larger scale medium to medium-high income developments,” Dumitrascu points out.

Despite the general economic turmoil, the war in Ukraine, and the aftermath of covid-19, One United Properties doubled its gross profit, which reached EUR 97.2 million, and posted a total turnover of EUR 184.2 million in the first nine months of 2022. The group is maintaining its market leading position by constantly investing in the Romanian real estate sector.

“My background and expertise allow me to gravitate towards the marketing and sales functions. I am just one part of a great company with excellent results and our teams perform well on a daily basis, and I am happy and proud to be part of such a successful Romanian story,” the CEO says. Asked about her leadership style, Beatrice Dumitrascu says that as long as one is committed to impactful leadership, the recipe becomes very simple: care, share, and lead by example. “A team is made up of individuals who need various levels of support, and as a leader you must understand everyone, adapt when the circumstances demand it, and make sure that everybody is productive. For an organisation to succeed, each and every member of its team has to contribute and feel responsible. Success is never about one single person; it’s always about a whole team.”

The company’s outstanding performance is reflected by the fact that One United Properties was the first real estate developer in Romania to be awarded at an international level, having won the “Best Sustainable Residential Development” in the world at the 2019-2020 International Property Awards. The company is currently listed on the Main Market of the Bucharest Stock Exchange.