Strada Cartii proposes two new elements: visual embellishment of university walls with quotes of famous writers, scientists and politicians, cultural sayings and others, as well as painting metal cabinets with a color that is reminiscent of aged book parchment with applied collages or stickers of famous portraits.
It is all based on the interaction with pedestrians who will choose the quotes and portraits. The main purposes are the esthetic revaluation of the worth of an important public space, encouraging reading, economic stimulation of cultural sellers and pedestrian participation.
Vlad Praoveanu