Internet of Things solutions for companies included in Vodafone's portfolio

Vodafone Romania is offering Internet of Things (IoT) solutions dedicated to companies from various industries. Recently company launched cutting-edge solutions dedicated to the retail companies designed to accelerate their digital transformation journey with direct impact in improving business efficiency and customers’ experiences. Vodafone Business, the new brand philosophy for enterprise, reflects company’s role as a trustworthy partner to deliver business solutions and the best expertise for the companies’ digital success.

“Vodafone is a reliable digital partner for companies in Romania, offering the most relevant suite of smart solutions tailored to each industry’s needs. The future of IoT is very exciting and our teams will continue to design and implement innovative solutions ahead of market. The recent launched retail dedicated solutions help our partners increase processes efficiency, open new revenue streams and improve customer experience”, stated Cristian Giuhat, director Enterprise Marketing, Vodafone Romania.

Rapid advancements in technology and breakthrough innovations are shifting traditional retail to digital. A seamless shopping experience is mandatory for retailers, regardless of their size. Thus, more and more are reinventing themselves by using the latest technology to improve customer relationships and streamline processes.

Vodafone Romania’s IoT smart solutions portfolio for retail includes a wide range of dedicated solutions among which “Vodafone Smart Counting”, “Vodafone Digital Media Signage & Smart Analytics”, “Vodafone Heat Map”, “Vodafone Stock Alert”, “Vodafone Queue Management”.

“Vodafone Smart Counting” provides retailers with traffic information allowing them to organize the activity in the most efficient way.

“Vodafone Digital Media Signage & Smart Analytics” allows the business owner to run digital promotions based on specific segment criteria increasing the campaigns success rates. From the buyer side this solution provides superior shopping experience.

“Vodafone Heat Map” is monitoring, through smart sensors, the most frequently accessed shopping areas in a store. With the use of the valuable data available, the retailer will be able to better understand shoppers’ needs in order to offer them immediate benefits, as they are able to get their products easier and reduce the time allocated for shopping.

“Vodafone Stock Alert” solution offers retailers a better stock management and increases customer satisfaction by always having their preferred goods on the shelf. For example, the pastry shelves enabled with smart sensors are monitored in real time. When a shelf reach to a certain quantity of products, the shop staff receives an alert and is able to swiftly prepare new products to fill it, so that the customers is able to find fresh products at any moment.